LS Productions has pioneered a new type of business in the creative industries in Scotland – a service production company for global fashion, film and photography clients wishing to locate their project in Scotland. Its challenge however was to communicate exactly what the business is about, and to showcase its success and ambition to the worldwide industry – as well as the business and creative sectors in Scotland.
Our campaign crystallised what this dynamic creative business is about, whilst raising the profile of LS Productions as it re-branded from its previous name, ‘Location Scotland’. A particular focus was placed on securing profile coverage for the company’s charismatic MD Marie Owen, plus UK wide placement of news and features related to her dynamic creative business.
22 pieces of coverage across print, online and broadcast media
Media highlights included The Guardian, The Sunday Telegraph, The Herald and Scotland on Sunday.
